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Author Yolina
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Bragg Gaming Expands Footprint to New Jersey Sports Betting Scene

Bragg Gaming Group is ready for an eventful 2020, as it was recently disclosed. Its GiveMeSports company obtained the needed vendor license by the Division of Gaming Enforcement, allowing it to operate successfully within the New Jersey gaming market. With the help of this license, the webpage is going to be able to promote and redirect users to sportsbooks licensed for operation in New Jersey.

New Jersey is able to attract both New Yorkers and Canadians, as well as gaming enthusiasts of neighboring states, thanks to its diverse gaming opportunities. One of the main selling points is the in-person and mobile sports wagering there is. Bragg Gaming Group is ready to expand further its footprint in the US thanks to its GiveMeSports webpage.

Sports Betting Affiliate Traffic

Affiliate traffic would be beneficial for the publisher focusing on sports events and the world of sports in general. Operators currently having license issued by the gaming authority and have their offerings up for grabs within the borders of New Jersey would be able to obtain new individuals and potential future players with the help of the affiliate links sprinkled across GiveMeSport. Upcoming weeks would see the first arrangements be greenlighted.

There are 24 online casinos complemented with sportsbooks accepting bets on sports events on a daily basis. The past fiscal year managed to amass some US$500 million in gaming revenue generated by online gaming opportunities. Such a strong revenue surge has made it the place to be for GiveMeSports and its sports betting goals. Rick Waterlow, Managing Director of GMS, said it positions the publisher well.

With the experience Bragg Gaming Group has gained through the years, it would be of immense help for the new affiliate venture. The existing online players are going to benefit from the connection between GiveMeSports and popular sportsbook across New Jersey. It creates a smooth transition between the two segments for a streamlined expansion down the road.

Successfully Obtained License

Social media is where people live nowadays, with information at one’s fingertips at any given time. GiveMeSports has gained following on Facebook with an upwards of 320 million unique users making their way for creative content on a daily basis. Many of them are already interested in sports wagering, so Bragg Gaming Group wanted to capitalize on that.

It could be recalled that GiveMeSports launched its brand-new face in the summer of 2019. In order to truly listen to the people, the management allowed daily users to put their two cents in on the platform and everything it has on offer. This feedback is crucial for the future development of the brand, as it offers a snapshot of the users’ preferences. Players decided that it would be best if the sports publisher implements optimization.

One of the predominant requests concerned the video loading speed and mobile version that elevates the experience. The boost was needed, as this makes the entire experience much more pleasant and efficient. The Toronto-based company expands its footprint in the US, as it could be recalled that 2019 saw it collaborate with Seneca Gaming Corporation. The company offers its player account management and casino services through subsidiary ORYX Gaming in collaboration with Kambi Group.

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Author Yolina

Author:

Yolina has followed closely the latest development on the Canadian gaming scene over the past years, monitoring the land-based, lottery, and online offerings up for grabs. The dynamic nature of the local lottery and casino fields, as well as the opportunities lying ahead of Canada fire her enthusiasm for what is to come. A sports betting enthusiast, in her spare time Yolina could be found in her natural habitat – turning the pages of biographies and catching up on the latest stand-up comedy podcasts.