Bet99 to Rely on Geolocation Services from GeoComply in Ontario

GeoComply Solutions Inc. has most recently disclosed that it has teamed up with Canadian digital sports betting brand Bet99 for Ontario, Canada. Now, the agreement allows for the sportsbook to adopt GeoComply’s cutting-edge anti-fraud and geolocation technology in the province. Hence, the operator provides a seamless verification process and security for its users.

Bet99 is operated by Sports Venture Holdings Inc. Its Swiss subsidiary, BQC Consulting GmbH, runs Bet99.net which is a free-to-play gaming website, available throughout the country. Meanwhile, SVH’s 1000007698 Ontario Inc. is licensed as an online gambling operator with the Alcohol and Gaming Commission of Ontario. It is available through Bet99.ca in Ontario.

Enabling Safer iGaming Environment

Via the agreement, the sportsbook is looking to provide the best customer experience with gold-standard geolocation solutions for desktop and mobile devices. Its tech increases pass rates, detects fraud, and enhances gross gaming revenue. The company’s geolocation technologies are installed on over 400 million devices and analyze over a billion transactions every month.

Chief Technology Officer for the iGaming operator, Paul Nyzuk, said the firm was pleased to team up with the geolocation provider. He praised the new partner for being an experienced provider committed to innovation as displayed via its new No Download Browser Solution. He added the priority is to always find the best player experience while abiding by the highest standards in compliance.

Thanks to the agreement, GeoComply’s latest solution would allow the operator and its mobile and desktop users to verify location in one click without leaving the page or downloading an additional app or plugin on their devices. The enhanced process allows a more seamless experience for online bettors while also removing a player’s pain point and boosting conversion.

The supplier’s no-download desktop and mobile solution can shield operators at all levels of a player’s journey, starting from registration to deposit and withdrawal, with a fraud solution that detects spoofing devices, account takeovers, bonus abuse, and other sorts of frauds. Also, operators can proactively mitigate location and payment fraud with deposit and withdrawal checks.

Sharing Ontario Data

As a leading provider of geolocation verification, GeoComply powers most iGaming operators in Ontario. For the first year of legal internet operations, the company reported 19.9 million login attempts from more than 744,000 users, resulting in CA$35 billion in handled wagers. Over 54,000 of the attempts came from users within the U.S. who tried to access Ontario operators approximately 305,000 times in the first 12 months.

In addition to that, the supplier also provided some data on Super Bowl LVII which is the largest sporting event in North America. It detected and blocked over 9,000 illegal wagers placed at licensed operators, in the province’s regulated gambling sector. The company cooperates with numerous entities in the province to ensure the safety of the market.

Source: “BET99 selects GeoComply as its new geolocation provider in Ontario” GeoComply, October 3, 2023